SEO for beginners

Introduction

Blogging doesn’t have to be hard. It does have to be planned. If you want to be a successful blogger, you need to do certain things that keep the search engines happy. When you take action in your business according to particular methods and systems, you effectively tell the Internet what your business is about.

The search engines will then send you traffic (web surfers) that they think will benefit from what you offer. This is what makes optimizing for the search engines so important. If you don’t do your job correctly, you get traffic that doesn’t really care about what you have to say. Done properly, you get plenty of free and targeted traffic, the exact people that you are looking for.

This means that when you do SEO correctly, the people that end up on your blog are happy. You are happy. The search engines are happy because they sent web surfers to a blog that is related to exactly what those surfers were searching for. So in this way, you could look at search engine optimization as an online dating service – when everything goes right, you and your blog visitors are a match made in heaven.

In this eBook, we’ll cover the following:

• What is SEO?
  • The 2 Basic Functions of Search Engines.
• The 2 Different Types of SEO
• Why Should I Use SEO?
  • Use WordPress
  • Using Alt Text for Images
  • Respect Your Headings
  • Consider an Exact Match Domain
  • Make Your Content Relevant… and Long
  • Include Internal Links
  • Include Smart Title Tags
• Keyword Research and Its Importance in SEO
• Common SEO Myths
  • Myth – Search Engine Optimization Will Get You Penalized by Google
  • Myth – Linking Multiple Blogs on the Same Topic or Niche Will Get You Lots of Traffic
  • Myth – SEO Is a One-Time Job
  • Myth – Google Hates Link Building
  • Myth – All You Have To Do Is Rank Really High for One Monster Keyword and Your SEO Work Is Done
• Tracking Your SEO Success
• Social Media as an SEO Tool
• 2 Successful “Old School” SEO Methods That
• Don’t Work Anymore
  • High Keyword Density Doesn’t Work Anymore
  • Change up Your Anchor Text